Why Pillar Page & Topic Clusters are the Answer to Thin Content & Keyword-Based SEO What do pillar pages & topic clusters have to do with website content & SEO? Well, Google has once again fundamentally changed SEO as we know it. While you still need to have great content and choose the right keywords, with so much content available online, Google now wants to know that you are an authority on your topic. The best way to demonstrate this … Continue reading “What Are Pillar Pages & Topic Clusters?”