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What is Influencer Marketing?

Influencer Marketing (IM) is marketing that uses key content creators to drive authentic conversation and engagement around a brand's products and message.

An influencer is a social media user that can have anywhere from several hundred to several million followers. They drive conversation and engagement around a particular topic, discussion, or niche area. Influencers have their fingers on the digital pulse of a highly-engaged and loyal audience.

CJ Design & Consulting can take your content marketing strategy to the next level.

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